Display Advertising
NYPS provides free display advertising planning, placement, and billing service. NYPS maintains the most comprehensive database of newspapers in New York (871 newspapers are published in New York State). Our experienced staff utilize cutting-edge research tools, the most current demographic data, and powerful campaign planning software. Since NYPS is owned by the newspapers it represents, our unrivaled knowledge of those newspapers and the markets they serve enables clients to create the most efficient, economical marketing plans. Best of all, NYPS' planning and placement services are provided at no cost to our clients because the newspapers pay us to represent them. NYPS' affiliation with state press associations nationwide enables us to maintain an "office" in every state.
Free Research & Planning
Campaign planning services, including demographic information, consumer spending statistics, market coverage, newspaper rates, deadlines, and mechanical requirements, and more. NYPA-funded research of news consumers' habits and preferences keeps our fingers on the pulse of audiences who rely on newspapers as their primary source of local news. (Click here for the Marist Community Newspaper Readership Survey).
Placement & Billing
Services include insertion orders, space reservations, confirmations, and ad copy distribution. NYPS also collects tearsheets and provides electronic tearsheets and invoices to clients.
Click here for a complete media kit.